4 OF OUR FAVORITE EMAIL MARKETING TOOLS
Email marketing may have lost its popularity amongst digital marketers but, it is still one of the most effective ways to reach people and convert them into customers. That being said, not all of us are very skilled with email marketing. If this is the case for you, the following are. Couple tools that can be of help to you.
MailChimp is a great tool that allows you to set up bulk email messages. One of the greatest things about this tool is that it’s customizable, fast and easy to use once you get a hang of the interface. From the dashboard, you can import lists, create and send campaigns, as well as create a customized audience. You can segment your customer base using filters available on the app. Overall, MailChimp is a good tool to have around when email marketing.