The purpose of running a promotion campaign is to generate more leads and gather more fans. These fans, if you run it right, will eventually become your future customers. Being social through Facebook just isn’t enough, you need to think about the bigger picture creatively.
These following helpful tips are designed to teach you ways in which you can spread the word further and help you grow your fan base. You can even bring in potential fans before you even begin your promotion by discussing how the promotion should be run.
1. Your links should be mobile compatible.
Recent data shows that rough 78% of users browse Facebook using their mobiles. You should design your promotional links to be compatible for mobile devices. Facebook does not display apps on mobile by default, but smart contest app developers such as Antavo have found ways to work around this obstacle. Through their methods, all you’d need to do is share the mobile compatible link of your promotion.