GREAT SOCIAL MEDIA TOOLS - Socialglims

GREAT SOCIAL MEDIA TOOLS

Whether its monitoring the traffic onto your website or seeing how your match up to your competitors, social media analytics tools provide all sorts of helpful data at your fingertips that simplify tiring and tedious processes.

You may find that one or more tools in the following list suit your needs well and allow you to reach your goal easier.

1. Pingdom

This is a very simple tool that allows you to compare the speed of your own website to those of your competitors. Website loading time is very important to consider as people these days want immediate results. If your website takes too much time to load, they will end up going to another website that is faster.

Continue reading “GREAT SOCIAL MEDIA TOOLS”

Social Media Tips and Tools for Dummies

Ever wonder what tools the social media experts use to lead in their markets?

Well, here are 5 recommendations from the pros themselves.

1. Create small videos with the Ripl app!

Using this app, you can animate your message included with pictures by creating a short video.  This trouble-free app is only available for the iPhone, however, a version for the android is in development.

Continue reading “Social Media Tips and Tools for Dummies”

Content Marketing Strategy: A Comprehensive Guide for Modern Marketers

I’ve written my share of blog posts about content marketing. I’ve also written a few comprehensive guides in my time. But I’ve never combined the two — maybe because the prospect of trying to produce an in-depth version of the thing I do for a living seems too daunting. I mean, where do I start? And more importantly … where do I stop?

I won’t pull any punches: I started, and it took a while to stop. That is to say you’re about to dive into a pretty in-depth post (that’s a nice way of saying “long”) about content marketing, one which you may want to bookmark to read later. But I think it covers most of the aspects of content marketing that modern inbound marketers need to consider, beyond the basics of simply writing content optimized for the web.

All that being said, we’ll plan on doing deeper dives on any subject matters covered below if you’d like them. Feel free to scan the following headers and let us know if there are any sections you think you need more help with. We’ll take it from there.

(Want to learn more about content creation, strategy, and promotion? Take our free Content Marketing Certification Course.)

Continue reading “Content Marketing Strategy: A Comprehensive Guide for Modern Marketers”

10 TIPS FOR ESTABLISHING A SUCCESSFUL DIGITAL INSIGHT MANAGEMENT PLAN

The good news is that investing in digital insight management doesn’t have to cost money; the better news is that this investment more than any other unlocks the value of digital analytics within the enterprise, facilitating the shift from analytics as a cost center to analytics as an incremental profit center.

Regardless of the exact challenges you face when it comes to translating raw data into actionable recommendations, the development and application of a Digital Insight Management plan is the first step you need to take. A tailored plan will give senior leadership both confidence and reasonable benchmarks against which to measure progress towards overall better use of the digital measurement investment.

Continue reading “10 TIPS FOR ESTABLISHING A SUCCESSFUL DIGITAL INSIGHT MANAGEMENT PLAN”