Choosing what channel is best for you doesn’t necessarily rely on your budget. What you should consider most when choosing your channel is where your target audience are most congested.
The following channels are provided to help you gain a better understand of what the channels are used for. Understanding the use of the channel will help you create a plan of attack on how to reach your audience.
Advertising methods ideal for this platform include e-books, whitepapers, demos, webinars and events. Those who advertise here usually include people who want to gain a large following or wish to get their name out there to be noticed by key decision makers.